| Interviewee | PICKENS, Steve A. (b. 1942) |
| Professions | Businessman, former president of Nocona Boot Company |
| Interview ID # | OH 1126 |
| Date(s) of interview | |
| Description | Businessman, former president of Nocona Boot Company. His experiences as president of Nocona Boot Company, 1987-95; financial analyst for Justin Industries; comptroller for Nocona Boot Company, 1983-84; general manager of Nocona, 1984-87; president of Nocona, 1987-95; comments about Nocona’s founder, Ms. Enid Justin; “Urban Cowboy” craze and plant expansion, 1981; reorganization of boot manufacturing process; marketing and advertising strategies and the “Hero Series” posters; on-the-job training of plant executives; employer-employee relations; wages and benefits; western wear sales downturn, 1993 and layoffs; diversification of product line; creation of the “shoe boot”; his termination as president, 1995. |
| Interviewer(s) | Carol Lipscomb |
| Physical Description | 84 pp. |
| Terms of Use | Open |
