President, Mary Kay Cosmetics. Recollections of his mother’s (Mary Kay. selling career and its impact on her own company; relations with sales personnel; their decision to form own company; marketing and sales motivation; wig business; pricing; dual management system; legal aspects and government regulations; views on government regulation, self-regulation, consumerism, product quality; reasons for going public with stock; financing methods; contract and private labeling; budgeting; Australian experiences; expansion; reasons for success of Mary Kay Cosmetics; specialization vs. diversification; building management team; views on motivational differences between men and women.