| Interviewee | ASH, Mary K. (b. 1915) |
| Professions | Cosmetics entrepreneur |
| Employers | Mary Kay Cosmetics |
| Interview ID # | OHB 0003 |
| Date(s) of interview | - |
| Description | Cosmetics entrepreneur. Early sales experience and its impact upon future business philosophy, methods, and success of Mary Kay Cosmetics; planning prior to launching company; problems and solutions in beginning; early legal problems with competitors; concern for women’s opportunities; female orientation of company; development and growth of sales; role of her children in company; methods of recruiting; training, attitude building; marketing and sales techniques; incentive plans; sales territories; pricing; party plan; employee promotion; views on successful managerial traits; views on motivational differences between men and women; application of Golden Rule toward employees and customers; attitudes and philosophy toward employee relations; use of intuition in decision making; reasons for growth of Mary Kay Cosmetics. |
| Interviewer(s) | Donald Caruth |
| Physical Description | 109 pp. |
| Terms of Use | Restricted-interviewee’s written permission required for use |
