MUSE, M. Lamar (b. ca. 1919) | Oral History

MUSE, M. Lamar (b. ca. 1919)

Profession: Airline executive

Oral Histories

Airline executive. Education; background in accounting; executive experiences with Trans-Texas airways; American Airlines, Southern Airways, Central Airlines (merged with Frontier), Universal Airlines; presidency of Southwest Airlines; legal battles; growth and expansion; advertising; relations with Dallas and Fort Worth city governments; competition with other airlines; efficiency of Southwest Airlines; fare price wars; views on government regulations, subsidies, environmentalists; comments about Dallas-Fort Worth Airport; factors in growth and success of Southwest Airlines; attitudes toward organized labor; Texas economic climate and entrepreneurship.
Date of Interview: March 24, 1976

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