| Interviewee | BREWER, Ada Reed (b. 1914) and Bob (b. 1915) |
| Professions | Owners and operators |
| Employers | A. B. McGill and Company General Merchants |
| Interview ID # | OHB 0090 |
| Date(s) of interview | |
| Description | Owners and operators of A. B. McGill and Company General Merchants, Bertram, Texas. Ada’s family background; description of Ada’s father’s general store, Bertram; Bob’s family background; marriage to Ada and employment at McGill’s general store, 1939; discussion of losses on charge accounts during Depression; addition of Philco line of appliances, 1939; rationing of goods during World War II; comments on change from clerk-service to self-service operation of store; comments on credit business; purchase of clothes at Dallas fashion market; description of customer interests; changes in product lines; discussion of commercial and residential growth in Bertram area; use of direct mail and radio advertising; involvement with Texas Retail Association; discussion of blue law in Texas; factors in developing successful business; civic activities. |
| Interviewer(s) | Floyd Jenkins |
| Physical Description | 100 pp. plus documents (15 pp.) |
| Terms of Use | Open |
