Larry Leathers shares his experiences creating “frozen theater” as a visual merchandising professional. Starting in 1981, Leathers worked with retailer Nieman-Marcus to create displays ranging from in-store mannequin tableaus to large-scale window installations, particularly for Christmas. He describes the in-house education provided by other merchandising professionals at Neiman’s, his professional growth echoing the retailer’s growth towards a national and more corporate model. Rooted in the Dallas community, Leathers shares experiences making materials for model Jan Strimple, working with designers at the Dallas Apparel Mart, and creating sets for fashion shows at Nieman-Marcus. As creativity played a large role in Leather’s career, he offers experiences, sources of inspiration, and motivations for creativity.